This is a smart feature to use when you’re partnering with an influencer or another business for an advertisement or sponsored content: it makes the partnership transparent and obvious for your audience.
Ig collab posts instantly increase your reach. Because both your followers and your collaborator’s followers will have access to it. To learn more about mastering the art of instagam collab posts, here’s some reading for you.
The professional dashboard on instagram is for business and creator accounts. Here, you can measure your performance on the app more on instagram insights below and also learn more about how improve those metrics—the “grow your business” section has helpful tools for great ‘gramming.
Interactive Bio The Interactive
The interactive bio features make it easier for your audience to access information directly from your instagram profile. Information b2b email list like your business’s address and phone number are clickable, leading curious potential customers straight to the point.
And don’t forget about the link in bio—you can copy and paste your company website there, or craft your own linktree to maximize that space. In the days of yore (aka, pre-2021), you could only publish to instagram via a mobile device. But in june 2021, instagram introduced the desktop publishing feature. Now you can post from your computer’s desktop and avoid neck cramping.
Desktop Publishing Instagram Business Features
To publish directly from your desktop, log in to instagram.com and click create on the left side of your screen. From there, you can drag and drop content, use filters, add captions and more.
If you like desktop publishing, you’re BOLD Data going to have a major crush on hootsuite. Hootsuite’s publishing tools are desktop-friendly and allow you to plan and schedule your content, find the optimal time to post, and more.
Instagram’s insights allow you to track your success on the platform they’re part of the professional dashboard, see above. Keep track of important metrics like your engagement rate, likes, comments, followers and more using this feature.
