Advantages, best practices and examples to help you define a unique marketing positioning. That distinguishes you from the competition. Would you like a portion of the market reserved just for your brand. A slice that the competition cannot reach because it lacks the necessary characteristics. Well, then make yourself comfortable, […]
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Se the most suitable loyalty strategy to transform the public into loyal customers and increase business. Patience and time. If you have these two elements you are already ready to face your brand loyalty journey. Making people love your products is, in fact, a process that is as slow as […]
Updated sizes and all formats for photos videos and stories to publish on the pages of the main social networks. We’ve known this for years, ever since social media appeared in our lives. Images are an increasingly important point of reference for communicating. Today it’s not just about telling our […]
5 digital trends to introduce into your strategy for business success in 2022With approximately 10,000 participants, the digital. Trends for 2022 study by adobe and. Econsultancy is “the largest and most enduring study of how digital trends are changing marketing. Now more than ever, falling behind can prove fatal for […]
Gamification customer loyalty comes from games. What is gamification? How can you apply it to your marketing and communication strategies to more easily achieve company objectives. Loyalty is one of the most difficult goals to achieve during the customer journey . Closing a sale and converting is very challenging but […]
They then ask their customers to visit their link preferences. This gives the email marketer the knowlge to split customers into different groups bas on their individual “votes.”It’s the classic goldilocks quandary in email marketing: how often should you send out your email blasts? 26% of people respond that they unsubscribe […]
Without an audience with a problem to solve. You don’t have a reason to offer a product or service. Start by identifying your target audience if you haven’t already done so. Create a customer persona or imaginary person that best represents your target audience. This could be an adventurer who […]
Shvets production photo via pexels take these problem areas and use mind maps to map out your thoughts about them. For each problem area. Write down the types of people. Words. Phrases. And other potential problems relat to that problem. Also. List some ways your product or service could help […]
Do you ne inspiration? Check out our list of examples of effective copywriting (and why they work). Create a successful value proposition the value proposition is an essential element of business marketing. So it’s important to get it right. Once you’ve hon your value proposition. Make it easier for your […]
