Refers to the percentage of email recipients who unsubscribed after opening the message, and can help you calculate the overall growth rate of your email list. In September 2021, Apple announced data privacy changes for iOS15, including an update that reduced access to email analytics. The three main changes involved […]
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In the realm of business and brand promotion, understanding and applying fundamental marketing principles is key to achieving remarkable success. This article introduces you to seven core marketing principles that serve as the bedrock of effective marketing strategies. 1. Customer-Centric Approach: Putting customers at the heart of your strategy is […]
