Copywriting for Facebook Ads: How to Write Effective Ads in 5 Steps. More than 93% of social media advertisers use the Facebook advertising system. However, few create profitable ads that meet their conversion goals. Good copy for Facebook Ads is essential when it comes to making this advertising format successful. […]
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Can you innovate in Content Marketing and stop being LAZY. In a situation like the current one where the vast majority of companies do not stop creating content to reach users, it is necessary to take a different step . This step is none other than innovation through the creation […]
15 ideas for effective Email Marketing Campaigns to apply in your newsletters. Email is one of the most powerful marketing tools we have but, for its use to be effective, it is necessary to have strategies capable of engaging your subscribers with them. I propose 15 email marketing campaign ideas […]
Salima Sánchez May 4, 2023. You’ve probably heard a lot about neuromarketing lately. But, do you know what strategies we can apply when selling our product or improving our brand image? With this complete neuromarketing guide you will discover the brain bases of consumer behavior. In addition, you will learn […]
Business Intelligence: How to choose better strategies for your business. The digitalization and automation of processes is a reality today. Almost all companies have several processes integrated into a CRM that helps them manage them. Technology makes us more competitive, so Business Intelligence is necessary to improve processes and decision […]
Creativity and effectiveness inevitably walk hand in hand in the advertising industry. Although some sometimes insist on turning them into irreconcilable enemies (as if the two concepts were mutually exclusive). It is clear that creativity and effectiveness should be allies (and not rivals) in advertising, but what type of creativity […]
It is a fact that often tends to be buried in oblivion. But 80% of adults contract the human papillomavirus at some point during their lives. This year’s traditional Christmas greeting from Publicis Groupe focuses precisely on this fact (which does not, however, renounce laughter). As usual, the Christmas greeting […]
The Experience Company, the world’s leading self-service video technology. Platform that empowers publishers to own their video. Content and monetization strategies. Has announced a new partnership with ID5 , the industry’s leading identity provider. digital advertising. To provide its advertising partners with a privacy-compliant solution for identity targeting. While increasing […]
