Marketing for the digital world
Sooner rather than later (according to what Mastodon has said) something will come along to fill the void that Twitter will leave. Assuming the collapse of Twitter between late 2022…
Sooner rather than later (according to what Mastodon has said) something will come along to fill the void that Twitter will leave. Assuming the collapse of Twitter between late 2022…
The first one in which we are not doing well, but it is very interesting. We still believe that to some degree the concept of a “metaverse” will continue to…
In the world of influencers, a higher number of followers does not necessarily translate into a higher level of engagement; Those with fewer followers but a loyal following often find…
You probably already know of famous social media influencers like the Kardashians, Selena Gomez and The Rock, but did you know that Jamie Oliver is one of the top influencers…
Need help with customer service or real estate content, for example? Consider that AI is used for interactive content. You can try it in chatbots or in virtual reality experiences.…
If you want to know how to use AI applications for your digital marketing strategy… you are not the only one! Intuitive to use artificial intelligence (AI) applications began to…
This concept is repeated everywhere within digital marketing because it is fundamental. Content is king when it comes to populating your sales pipeline with good leads, as you need to…
Lead generation is an essential driver of growth for your business, which is why sales and marketing teams devote so much time and resources to it. Of course, in the…
Measuring return on investment (ROI) is vital to demonstrating that marketing campaigns have value and are working. There are several ways to calculate ROI, but the easiest way to do…
Already started setting up your Google Analytics 4 (GA4) reports after the shock of losing a version of your favorite analytics tool and adopting GA4? Don’t worry, he’s not the…
It is the science and engineering used in the manufacture of intelligent machines and, especially, in intelligent computer programs. It has to do with the small tasks involved in using…
The sales come from interested consumers who leave the social media platform to visit your e-commerce site, where they purchase the products or services. This is where the difference lies.…